Amazon FBA (Fulfillment by Amazon) is a service provided by Amazon that allows sellers to leverage Amazon's logistics network for storing, packing, and shipping their products. Sellers ship their products to Amazon fulfillment centers, where they are stored until sold. When an order is placed, Amazon takes care of the packaging, shipping, and customer service. This model allows eCommerce businesses, especially small and medium enterprises, to scale their operations rapidly without needing extensive warehousing or logistic capabilities. For example, a small business specializing in handmade crafts can reach a global audience, enjoying the benefits of Amazon's vast distribution network while focusing on product creation and quality.
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