Business Turnaround

How this brand saved a $2m/year business after working with our team to improve quality control.

February 5, 2024
Key Stats

About

Early Success, Brutal Challenges

Our founder & CEO, Sajag, was an Amazon seller with $2M/yr in annual revenues in the cell phone accessories space. Sajag started the brand and had early success, working with top suppliers and following best practices for inspections and supplier audits. However, as his order volume increased, he faced brutal quality control problems, with miscolored, broken, or low-quality products reaching customers, leading to negative reviews, returns, and warranty claims.

The Impact of Poor Quality Control

These issues had a catastrophic impact on Sajag's business. Losing half a star in product rating led to a 30% drop in sales, while losing a full star resulted in 70% lower sales. Returns and warranty claims ate up a significant portion of his bottom line, causing him to lose money on several products due to the high costs associated with these customer issues.

In fact, according to the US Bureau of Labor Statistics, two-thirds of new businesses that fail are due to bad quality products. This alarming statistic emphasizes the crucial role that quality control plays in the success of any business, particularly in the competitive world of e-commerce.

Moving to China and Learning the Truth about Inspections

To fix these problems, Sajag moved to Shenzhen, China, to manage his supply chain firsthand. He visited hundreds of factories, conducted his own inspections, and observed other inspectors. He discovered that 3rd party inspectors typically performed visual checks but often showed up late, didn't check all the products requested, and submitted fraudulent reports.

Inspection companies didn't allocate enough time for proper inspections, resulting in rushed and superficial checks. Inspectors were often told to conduct multiple inspections per day, with no regard for the true inspection time needed. This unrealistic workload led to inspectors feeling overwhelmed and pressured to cut corners. As a result, they would often just make up results so that they could go home at the end of the day.

Hiring an In-House Team and Facing New Challenges

Sajag decided to hire his own team on the ground in China, hoping to overcome these issues. However, even with an in-house team, he faced new challenges. His team members became close with factory workers and eventually accepted bribes, compromising the integrity of their inspections and failing to do a good job.

Founding Movley: A Tech-Driven Solution for Quality Control

Realizing that technology was the key to solving this problem, Sajag founded Movley. As a tech-first company, Movley focuses on building a massive database of tests and checks for each product, ensuring the best inspection processes are in place. Our team of quality engineers work tirelessly to create and maintain this database, keeping it up-to-date and relevant for each product we inspect. We track inspector performance, analyze product data, and continuously improve quality control with each order.

The Movley Advantage: Superior Inspections through Technology

One of the biggest reasons Movley is so much better than traditional inspection companies is our platform's ability to track inspectors, ensuring they perform their tasks as expected. This level of oversight and insight makes a huge difference in the quality of inspections and sets us apart from other inspection companies.

Movley is dedicated to providing the best inspections possible, helping you avoid catastrophic consequences for your business. Unlike traditional inspection companies, we leverage technology to understand the intricacies of your products and industry, crafting customized inspection plans that go beyond surface-level problems.

Experience the Difference with Movley

With Movley, you can rest assured that your products will be thoroughly inspected, giving you the confidence to succeed in the competitive world of e-commerce. Our commitment to excellence and dedication to your success sets us apart from traditional inspection companies. Experience the difference a tech-focused quality control company can make in your journey to success by partnering with Movley.

The Challenge

The Solution

The Results

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